A creative campaign for Townsville Catholic Education for 2022 Enrolments. This involved creative concept development, a Marketing Matrix of copy, and the production roll-out for Radio Commercials, TV Commercials (TVCs), Outdoor Advertising, Press, Web and Social Media. The creative was designed with a longevity in mind (2-3 years), and geared to reach target audience of parents of school-age children.
Primary School TV Commercial
Secondary School TV Commercial
